I`ve had a few chats with customers recently who missed out on securing a cake order, purely because they forgot.
And I was thinking of creating some kind of reminder system, most likely through email.
As a customer, would you appreciate a reminder system (sent out once a week) so you don`t forget to place your order - particularly for special event cake orders?
We love the feedback we have been getting from recent mixed box purchases!
If you`ve been eyeing off our mixed cake boxes and want to create a delicious dessert stash in your freezer, we are delivering this Friday August 26th!
Pop your order in before 5pm on Wednesday for same week delivery (for all non-bespoke mixed boxes), with 2 x pick up locations available too, if you want to save on delivery fees!
The flavours in this week`s boxes are: peanut choc caramel, quince and chocolate, mixed berry and chocolate, raspberry vanilla and golden yaytime!
Go to www.fromthewild.com.au/shop/ or hit the link in our Instagram bio!
It`s so easy to over complicate our approach to content creation!
But actually, just being yourself and documenting what you do, to show people who you are and how much you care about your business offerings, is a powerful way to connect with your audience and showcase your biz!
Some fun ways to share content:
1๏ธโฃ Share a time-lapse of you creating your product
2๏ธโฃ Create a BTS reel of a day in the life of your biz
3๏ธโฃ Share a bit about your morning routine on stories so people can get to know you as the business owner
4๏ธโฃ When writing captions, write how you speak! If you are the content, then you get to be 100% you! In all your adorable and quirky ways!
5๏ธโฃ Share stories about your passion in your business. Show people how much you care about your biz offerings and how much you care about your clients/customers! You could tell them about the moment you decided to create a business, why you created your biz or what your first ever business day was like!
BE the content my loves. Your audience wants to see you, and get to know you so they can build a connection with you! ๐งก
Thank you SO much for your incredible support after our big announcement yesterday!
The decision to let go of the wholesale aspect of our business is one I have wrestled with for so many years, not to mention doing a new thing can feel very daunting!
But your encouragement and excitement to see what happens next in my biz journey has warmed my heart and stoked the fire!
Thank you for being the best cake loving humans this girl could ever ask for!
Do the thing you really wanna do. People are going to judge you no matter what, so they might as well judge you while you`re pursuing your dreams ๐๐
Ok my loves... I have a HUGE announcement to share with you!
Two weeks ago, I made the biggest decision in the history of From the Wild... It`s such a bittersweet decision, but it feels like the right next step for me!
On Friday August 26th we will be making our LAST EVER delivery to all of our wholesale stockists.
YEP! We have decided to adjust our business model and move away from wholesaling to cafes.
This is a decision I have wrestled with for the better part of 3 years. It is something I`ve considered doing for a while now, but just wasn`t entirely ready to take the leap.
The truth is.. That while I LOVE the relationships we have built with our cafes, running a business that was predominantly focused on cranking cakes for wholesale was never my big dream.
I did it as a means to an end... A step forward in building our brand and building the foundations of our business. But along the way, I stayed in the safety of the wholesale rhythm. Constantly pushing other projects aside because of the energy and focus wholesale required of me and my team.
But as I continued to listen to my intuition in my biz decisions, and articulate my dreams to myself and those around me, I realised that wholesale no longer fits in the dreams and goals I have for my business moving forward.
It`s such a vulnerable thing to make a change like this, because I`ve only ever known our wholesale model in the entire life of our business (6.5 years to be precise!)
You`ll still be able to buy from us directly, with pick up and delivery options becoming more and more available statewide. I have some incredible projects in the works which I will be releasing SO SOON and you`re going to see us popping up at local monthly and seasonal markets which I am so pumped about because I`ve missed that face to face interaction with you all!
I want to say a HUGE thank you to all our stockists for selling our cakes and being such incredible supporters along the way. We love you all so much and we wouldn`t be where we are today without you!
Shit, this is all becoming so very real! *takes a deep breath and LEAPS!*
You mean you`re supposed to bake the cookie dough?!
Haha. I love our cookie conversations with our gorgeous customers!
Have you tried our Ready to Bake cookie dough yet?
All you have to do is bake! We do all the hard work for you, so you can sit back and enjoy the freshly baked cookie which is, of course, 100% gluten free, dairy free, refined sugar free vegan and soy free!
Go to www.fromthewild.com.au/shop/ to snap up a tub (or 3!)
Our FREE DELIVERY special ends in 30 minutes *gasp!*
If you`ve been eyeing off one of our products, and the only thing that stopped you was our delivery fee, now is the perfect time to seize the moment!
Our free delivery offer is site wide, so whether you`re pre-ordering a Fathers day box, a bespoke event cake, or just grabbing a mixed box to add to your freezer stash, today is your lucky day!
Go to www.fromthewild.com.au/shop/ or hit the link in our Instagram bio x
If you wanted to pre-order a Fathers Day box, order a bespoke cake for a future event, get your hands on some cookie dough tubs or grab a mixed box and make the most of free delivery, now is the tiiiime ๐๐๐
Doing an overt happy dance!โโโโโโโโ โโโโโโโโ Our Fathers Day boxes are officially LIVE and ready for you!!!โโโโโโโโ โโโโโโโโ And for 48 hours, to celebrate their release, we are offering FREE DELIVERY site wide! No code needed.โโโโโโโโ โโโโโโโโ This year, the flavours we have created for you are SO next level. As always, it was a collaborative process between you and me, where we chatted and voted on ideas in my Instagram stories a few weeks back!โโโโโโโโ โโโโโโโโ *drumroll* This yea`s flavours are:โโโโโโโโ โโโโโโโโ Jaffa (choc orange yum!)โโโโโโโโ Carrot Cake (with lemon curd!)โโโโโโโโ Vanilla, Pecan and Spiced Rum (what?!)โโโโโโโโ Brookie (making a comeback!)โโโโโโโโ Double Choc Peanut Butter (so good!)โโโโโโโโ โโโโโโโโ I can`t wait to break down each flavour with you! Literally salivating just thinking of it!โโโโโโโโ โโโโโโโโ To order, hit the link in our Instagram bio or go to www.fromthewild.com.au/shop/
Our Fathers Day Boxes are officially LIVE tomorrow!โโโโโโโโ โโโโโโโโ This year, we will have two main Fathers Day boxes - a mixed box of 8 cakes, and a mixed box of 16 cakes.โโโโโโโโ โโโโโโโโ And the flavours this year are NEXT LEVEL! Thank you for all your suggestions through Instagram stories a few weeks back, they kicked us into a magical gear of recipe testing, and boy am I excited to share them all with you!โโโโโโโโ โโโโโโโโ I can`t wait to reveal our flavours to you, as well as our pre-sale special that will run for 48 hours!โโโโโโโโ โโโโโโโโ YAYYYYY!โโโโโโโโ โโโโโโโโ Watch this space my loves!